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AIKON Collection
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AIKON AUTOMATIC
Baselworld 2018
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ELIROS Moonphase
Baselworld 2018
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AIKON AUTOMATIC SKELETON
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Latest News

Discover here all the Maurice Lacroix recent exciting news and events!

April 12, 2018

4 AIKON watches available only online!

An exclusive collection of timepieces only available for e-commerce clients....

March 07, 2018

Baselworld 2018 - The launch of the AIKON Automatic

Aikon, on the journey to success with the automatic! watch the...

March 07, 2018

The AIKON Automatic Skeleton - The unique impact of a graphic skeleton

in a freshly restyled aikon case, maurice lacroix has fitted a new...

February 14, 2018

FIABA Valentine - #SHAREYOURLOVE

the fiaba valentine is a romantic expression of femininity and a celebration of...

January 12, 2018

#CHASEYOURWATCH - The Maurice Lacroix worldwide treasure hunt

sharpen your minds, flex your thumbs and rise to the challenge of a brand new,...

November 22, 2017

Time for an innovative trendsetter – AIKON Chronograph Blue

“success is a journey, not a destination” – this is why we are very proud to an...

November 22, 2017

Black Friday is here!

the countdown has started ! these four pontos s diver are on sale for a very...

July 18, 2017

Your Time is Now – Social Media Contest from July 20th to August 22nd

The contest lasts for four weeks fromjuly 20thto august 22nd. each week,...

June 30, 2017

Maurice Lacroix unveils the new AIKON BRONZE

create your own aikon ‘cool’ is a term which is frequently overused, how...

BRAND FILM

YOUR TIME IS NOW

Each city has its own narrative, feeling, dynamic, a crossroads of influences, a focal point where men and women shape the present and future. Your city is an inspiration on your journey to success.

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HISTORY

THE MAURICE LACROIX BRAND

Based in Saignelégier in the Swiss Jura, the Maurice Lacroix Manufacture is at the heart of the watchmaking industry. Here, high quality watches are being produced every day by skilled watchmakers.

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